Press Release: Seattle Interactive Selects Unsocial as Official Mobile App

Seattle Interactive Selects Unsocial as Official Mobile App for November 2-3 Event

Seattle, WA – June 23, 2011 – Seattle Interactive Conference (www.seattleinteractive.com), a major two-day event celebrating the convergence of online technology, creativity, and emerging trends in one of the world's most innovative cities today announced that it has selected Unsocial (www.unsocial.mobi) as the November 2-3 conference’s official mobile app.  Unsocial will provide attendees with all the information they will need to make the most out of their conference experience, including the conference agenda, speaker bios, session schedules, Facebook and Twitter streams, and real-time event notifications.

Set for The Conference Center at the Washington State Convention Center in downtown Seattle, Seattle Interactive Conference (SIC) will feature visionary speakers in areas ranging from online commerce and social media to gaming, interactive advertising, entertainment, and more.  The conference will also include a packed schedule of business networking opportunities and distinctly Seattle-flavored social events. 

SIC and Unsocial will also provide a new social networking tool that will enable conference attendees to find key business professionals within their proximity and generate targeted conversations and meetings in real-time. Features include the ability to connect with people via integrated messaging, exchange information, and to even call each other directly if they choose to make their contact information available.  Unsocial app downloads will be available for iPhone, Droid, and Blackberry via most online app stores, the QR code on the official Seattle Interactive website, and at The Conference Center at the WA State Convention Center during the event.

 “Unsocial utilizes location-based technology to streamline networking and develop flash communities, increasing the value and quality of connections at a conference like Seattle Interactive,” said Bruce Brown, co-founder of Unsocial and Apptango. “The conference’s engaged, high-level attendees are ideal users of this new generation of proximity software, which they can utilize before, during, and after the event.”

 “We are excited to be working with Unsocial, as we cannot think of a better fit for an event focused on all things interactive than a mobile app that provides everything from conference agenda and bios to event notifications, networking opportunities, and more,” said Brian Rauschenbach, SIC curator.  

About Unsocial

A product of Apptango, Unsocial is a location-based business network that connects users with other business professionals based on proximity and shared information, introducing people to those they want to meet, and need to meet, outside of their existing networks. Providing enhanced functionality for premium conferences and events, Unsocial also provides users with information on proximity-based relevant events and live experiences. A multi-platform application available on iPhone, Android and BlackBerry, Unsocial currently is available in 17 major U.S. cities and continues to expand in the US and worldwide. In the rapidly growing tech arena of mobile, location-based services and events marketing, Unsocial addresses a key need for more advanced networking tools to drive real-time relationships for business. For more information about Unsocial, please visit www.unsocial.mobi.

About Seattle Interactive Conference

The first-annual Seattle Interactive Conference is a two-day event celebrating the convergence of online technology, creativity, and emerging trends in one of the world's most innovative cities.  SIC brings together entrepreneurs, developers and online business professionals from throughout the US and beyond for a powerful combination of in-depth presentations, networking opportunities, and uniquely Seattle social events.  Attendees have the rare opportunity to explore transformative technologies and business models with visionary thinkers and peers in areas ranging from online commerce and social media to gaming, interactive advertising, entertainment, and much more.

For further information, please contact:

Mark S. Peterson
Pointer PR LLC
mark@pointerpr.com

206-390-0204

For Unsocial

Allie Lee
The Rose Group
allie@therosegrp.com

310-280-3710