AT&T | SIC Mobile App Hackathon

Sat October 26, 2013 at 10:00 AM - Sun October 27, 2013 at 6:00 PM (PDT)

Seattle Interactive Conference and the AT&T Developer Program, with support from Cobalt, Greenqloud and Microsoft, have partnered to create a unique Hackathon event on the weekend of October 26-27 at REACTOR, 2820 Elliott Ave at Broad St, Seattle, WA 98121 (new venue), immediately prior to SIC.


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Do you have a wearable app idea or need an app built for your business? Are you interested in the Internet of Things? Will connecting devices to the cloud and mapping/analyzing their data help you solve problems for your clients/customers/end-users?

This very special Mobile App Hackathon, focused on wearables (yes, things you can wear, anywhere on your body), is an event produced by the AT&T Developer Program and SIC, designed for attendees (technical & non-technical) to build mobile apps to explore the wearables landscape & industry. Compete for prizes across different categories and most importantly: meet new people and scout for teammates to work on new or current projects. This hackathon will introduce and enable you to use the latest cutting-edge tools to help deploy your own app, complete with a website back-end and fully hosted in the cloud.

AT&T will be introducing its M2X platform, AT&T M2X is a cloud-based data storage service and management toolset customized for the Internet of Things. M2X does more than just monitor the status of remote devices and equipment. It gathers real-time data from connected machines and translates that data into meaningful information for quick decisions, automated actions, and strategic analysis. M2X does all these powerful actions simply, quickly, and securely.

The Internet of Things encompasses a broad range of internet connected devices and services that are powering a new ecosystem. From activity trackers and thermostats to cars and air monitors, this new generation of connected ‘things’ are capable of data gathering, predictive analytics, and process automation. Such capabilities require powerful new infrastructure to support them, and AT&T’s M2X is there to assist. Learn more about M2X at

What We Supply

Quick presentations and code samples to help bootstrap your hacking, food to keep you going, and caffeine to keep you awake. Along with technical advisers to assist you in building faster, smarter, and with new tools.

What You Bring

Your laptop, skills & ideas. Come with a collaborative, team-focused mindset and/or team up in advance on Twitter/Facebook/Google+ via the #sichack hashtag. Whether you are a highly trained developer and code in Ruby/PHP/.NET or are a designer and only work with Illustrator, you are invited to attend this event. Every group needs a good balance of talent and your development skills are needed!

Event Schedule

The following is a list of the weekends agenda:


  • 10AM - 4PM  Saturday - Kickoff event with drinks, networking, and developer dating which leads into idea pitches and team formation. There will also be an address from Cypress Semiconductor, with instruction help from their team.
  • 1PM - 2PM Mobile Food Truck Lunch provided by Cobalt.
  • 2PM -  Initial Pitch on Saturday - Verbal only - you pitch your idea and we make sure it is unique and tech is solid. We'll then align you with Dev resources.
  • 5PM Dinner provided by Microsoft.
  • 6PM - Saturday Evening - 2nd round of idea refinement. We'll continue to work with you and your team to refine your concept.
  • 12AM - Saturday Evening - End of the night. Go home, get some rest and come back the next day refreshed!


  • 10AM Panera Bread Breakfast items will be provided by GreenQloud.
  • 10AM - 4PM Sunday - The last day of fun continues with the hackathon going full steam ahead. Work with the teams that you formed the night before to produce your app.
  • 1PM - 2PM Mobile Food Truck Lunch provided by Cobalt.
  • 4PM - Sunday Afternoon - Time to formally pitch your concept to our team. Pitches start promptly at 4PM and are limited to three (3) minutes per team. No power points. We will select a group of five finalists from here. 
Finalists Present at SIC

The five finalists will then present their concepts at the Seattle Interactive Conference on Tuesday afternoon, on-stage and in front of our hand-selected industry judges:

John Cook, Co-Founder & Technology Reporter at
Rebecca Kaden, Partner at Maveron
Michelle Goldberg, Partner at Ignition Partners
Hanson Hosein, Director of the Communication Leadership Graduate Program, UW
James Whittaker, Partner Technical Evangelist at Microsoft
Tim Ieong, Principal Architetect at Cobalt

Staff members from will be available and on-site to help you with your presentations for Tuesday if you are selected as a finalist. The winner of the hackathon will have the option available to them to showcase their product at SIC 2014.

Prizes: The following prizes are experiential and geared towards accelerating you towards a successful business as well as expanding your network and industry knowledge. Prizes will be provided by the following sponsors: AT&T, Microsoft, Colbalt and GreenQloud.

Best Hackathon Overall App
  • 1st Place
    $500 in Gift Cards for the team to split; Free SIC Gold conference passes for 2014, Microsoft Kinect
  • 2nd Place
    $300 in Gift Cards for the team to split; Free SIC Gold conference passes for 2014
  • 3rd Place
    $200 in Gift Cards for the team to split; Free SIC Gold conference passes for 2014

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