Paul Peterman is a Client Partner for Global Marketing Solutions at Facebook, where he focuses on strategic partnerships that connect people to some of the world’s most recognized brands. In this role, Paul helps spearhead creative marketing strategy, including successful projects that leverage the entire Facebook ecosystem to help companies grow their business. Paul also serves on Facebook's Product Council for Pages and Insights.  Prior to joining Facebook, Paul was Regional Sales Director for the West at About.com, which is part of the New York Times Company.  Paul considers Seattle home and has over a decade of digital media and strategy experience.

Jeff Barr has a longstanding interest in Web services and programmatic information interchange. He has held development and management positions at Microsoft, KnowNow, eByz, and Akopia and was a co-founder of Visix Software.

Jeff has also written over 1,000 posts for the AWS blog and another 1,100 for his personal blog. He's been a technical reviewer for four books on Web services wrote a chapter on advanced scripting for a book on Second Life, and is the author of Host Your Website in the Cloud, published by SitePoint in September of 2010.

He earned his bachelor's degree in computer science from American University and performed graduate work in computer science at George Washington University.

Dr. Stan Humphries is Chief Economist at Zillow.com and is in charge of data and analytic activities. He helped create the Zestimate and its algorithm and is also in charge of calculating all statistics on the housing market produced by Zillow, including the Zillow Home Value Index. Prior to joining Zillow, Stan spent five years at Expedia.com where he ran a team responsible for applying innovative econometric and data mining approaches to internal business problems, building systems for personalization, pricing, forecasting, and fraud detection. Before Expedia, Stan served as a researcher and faculty member at the University of Virginia, and was previously with NASA where he negotiated international science agreements. Stan has also served in the United States Peace Corps, where he taught physics and chemistry classes in West Africa. Stan has a Bachelor of Arts from Davidson College, a Masters of Science in Foreign Service from Georgetown University, and a Ph.D. in Government from the University of Virginia. View Stan's profile

Stefan Weitz is a Director of Search at Microsoft and is charged with working with people and organizations across the industry to promote and improve Search technologies. While focused on Microsoft’s product line, he works across the industry to understand searcher behavior and in his role as an evangelist for Search, gathers and distills feedback to drive product improvements. Prior to Search, Stefan led the strategy to develop the next generation MSN portal platform and developed Microsoft’s muni WiFi strategy, leading the charge to blanket free WiFi access across metropolitan cities. A 14-year Microsoft veteran, he has worked in various groups including Windows Server, Security, and IT. Stefan is a huge gadget ‘junkie’ and can often be found in electronics shops across the world looking for the elusive perfect piece of tech.

Ross Reynolds has hosted KUOW’s local news/talk program ‘The Conversation’ since 2000. In that time he’s interviewed a president, a former next president (Al Gore), a king, poets, artists, politicians, musicians and more. His favorite interview was novelist John Barth. His least favorite was musician Jonathan Richman.  In 2009 Seattle Weekly readers chose ‘The Conversation’ as the best local talk show.

Prior to hosting ‘The Conversation’ Ross was KUOW’s News Director, Program Director, and host of the weekly KCTS interview program ‘Upon Reflection’.  He is a freshly minted graduate of the University of Washington School of Communication Masters in Digital Media program.

Currently on his play list. "Here Lies Love" David Byrne & Fat Boy Slim, Wilco, 'Sweet Inspiration' Songs of Dan Penn and Spooner Oldham, WTF podcast, Eric Dolphy, Mayer Hawthorne, Gillian Welch, They Might Be Giants.

As a Seattle-based Senior Account Supervisor for Edelman, the leading independent global PR firm, Jessica provides strategic counsel to new and existing clients in the healthcare, consumer and technology space.

Jessica’s extensive experience in managing integrated strategic marketing communications campaigns for numerous B2B and B2C clients provides invaluable direction—translating client business and marketing objectives into actionable initiatives. Expertise includes: strategic planning, interactive marketing, social media, public relations, branding, design/development, media production and project management.

Prior to joining Edelman Digital, Jessica was a founding member of WE Studio D, the digital arm of Waggener Edstrom Worldwide, where she helped build experience design, project management and social media consulting capabilities.

Jessica has a strong background working with brands such as MSN and the United Nations Foundations to establish moments in time as they relate to live events, and has developed experiential marketing campaigns for a variety of clients including eBay Mobile, Bing and Washington’s Lottery.

Jessica holds a B.A. in journalism and a minor in political science from Western Washington University. She is currently pursuing a master’s degree at the University of Washington.

Chris Pearson is a relentless learner with an energetic speaking style and an obvious passion for knowledge. He's also a software developer—his Thesis Theme Framework for WordPress has over 40,000 users and is the backbone for hundreds of thousands of websites.

Chris is dedicated to making easy-to-comprehend web design tools for newbies and ninjas; he continues to offer insanely valuable insights and tools to those follow the DIY Themes blog.

Since late 2005, Chris has been building websites and forging a presence online, and as time has passed, he became obsessed with finding better and more efficient ways to do these things. The goal is an easy to use platform that enables users to launch their content with as little friction as possible.

Mike Davidson is founder and CEO of Seattle-based Newsvine, now a wholly-owned subsidiary of msnbc.com. Mike is responsible for both the day-to-day operations of Newsvine.com as well as community integration efforts between Newsvine and MSNBC.  Before co-founding Newsvine, Mike worked as Art Director and Manager of Media Product Development at both ESPN and the Walt Disney Internet Group and studied business at the University of Washington and Oxford University in England.

Poland native Karolina Sobecka works with animation, design, interactivity, computer games and other media and formats. Her work often engages public space and explores the way we interact with the world we create.

Sobecka's artwork has been shown internationally, including the Victoria & Albert Museum, MOMA, Beall Center for Art + Technology, ISEA and Medialab Prado. She has received awards from, among others, Creative Capital, Princess Grace Foundation, Platform International Animation Festival and Vida Art and Artificial Life Awards. Sobecka's art and design studio FlightPhase develops a variety of art and commercial projects at the intersection of art, design, and technological innovation.

Rand Fishkin is the CEO & Co-Founder of the web's most popular SEO Software provider; SEOmoz. He co-authored the Art of SEO from O'Reilly Media and was named on the 40 Under 40 List and 30 Best Young Tech Entrepreneurs Under 30. Rand has been written about in The Seattle Times, Newsweek and PC World among others and keynoted conferences on search around the world. He's particularly passionate about the SEOmoz blog, read by tens of thousands of search professionals each day. In his miniscule spare time, Rand enjoys the company of his amazing wife, whose serendipitous travel blog chronicles their journeys.

Martha has been with ZAAZ since it was founded in 1998 and played several roles in her tenure. She's had over seventeen years of digital experience. As a results-oriented leader, her responsibilities range from seeing our company vision into reality, working with clients to realize their digital strategy, cultivating the spirit and culture of ZAAZ, developing our people and other organizational strategies of the business. She lives by the ZAAZ values and her dedication "to make us the best agency and the best place to work” is evident in her work each day. ZAAZ has received industry recognition for our work, thought leadership, and been recognized as the best place to work several times in Seattle WA, Portland OR and most recent national recognition in AdAge.

Her previous role as Chief of Staff showed her passion for people and helping them and our clients succeed. She previously was the Director of Client Service and oversaw the project management group and also managed key accounts such as Microsoft, National Geographic, Washington Mutual, Converse and PBS. Martha is a graduate from Seattle Pacific University with a degree in human environmental science and an emphasis in business/marketing. She also serves on the board for the Rotary Boys & Girls Club located in the central district of Seattle. Her motto “life is 10% what happens and 90% how you handle it”.

Sir Mix-A-Lot parlayed a gonzo tribute to women with large buttocks into hip-hop immortality. But even before he struck crossover gold, Sir Mix-A-Lot was one of rap's great D.I.Y. success stories. Coming from the city -- Seattle -- with barely any hip-hop scene to speak of at the time, Mix-A-Lot co-founded his own record label, promoted his music himself, produced all his own tracks, and essentially pulled himself up by the proverbial American bootstraps. Even before "Baby Got Back," Mix-A-Lot was a platinum-selling album artist with a strong following in the hip-hop community, known for bouncy, danceable, bass-heavy tracks indebted to old-school electro.

Sir Mix-A-Lot was born Anthony Ray in Seattle on August 12, 1963. An eclectic music fan but a rabid hip-hop devotee, he was already actively rapping in the early '80s, and co-founded the Nastymix record label in 1983 with his DJ, Nasty Nes, who also hosted Seattle's first hip-hop radio show. His first single was 1987's "Posse on Broadway," which referred to a street in Seattle, not New York; it became a local hit, and paved the way for his first LP, 1988's Swass, which also featured the popular novelty "Square Dance Rap," and a Run-D.M.C.-style cover of Black Sabbath's "Iron Man," with backing by Seattle thrashers Metal Church.

Bassist for world renowned Death Cab for Cutie Nick Harmer has experienced all levels of the music industry from playing shows in small Northwest venues and selling tapes for three dollars, to playing to sold out arenas and reaching millions in album sales.

After 14 years, 8 albums and touring the world multiple times Nick has seen the transition from CD brick and mortar sales, through the digital music revolution, into the present day. These experiences offer many insights into the music industry few have attained.

Joshua Fruhlinger is the Editorial Director for Engadget, TUAW, and Joystiq at AOL. 

Joshua got his start in technology journalism in 1995 as Editor-In-Chief of online magazine startup TapOnline.  He was also Managing Editor for Charged, a Creative Director at Mercury Seven, and a Content Strategist at Razorfish.  He has written about technology for Engadget, Joystiq, Electronic Gaming Monthy, Sync, PC Magazine, Wired News, and the Wall St. Journal. 

He grew up in Southern California minutes from Disneyland, but now calls Bedford Stuyvesant, Brooklyn his home.  He holds a Masters in Social Science from the University of Chicago and is a black belt in Okinawan Goju Ryu Karate, so, yes, be very nice to him.

Glenn is Redfin's CEO. Prior to joining Redfin, he was a co-founder of Plumtree Software, a Sequoia-backed, publicly traded company that created the enterprise portal software market. In his seven years at Plumtree, Glenn at different times led engineering, marketing, product management and business development; he also was responsible for financing and general operations in Plumtree's early days. Prior to starting Plumtree, Glenn worked as one of the first employees at Stanford Technology Group, a Sequoia-backed start-up acquired by IBM. Glenn was raised in Seattle and was graduated from the University of California, Berkeley. He is a regular contributor to Redfin's blog and Twitter.

Maile has been at Google since 2005. She coordinates Google Webmaster Central outreach efforts as a Developer Programs Tech Lead. Maile earned a B.A. in Cognitive Science with a Computer Science emphasis from the University of California at Berkeley.

Ben Straley in CEO and Co-Founder of Meteor Solutions.  Launched in 2009, Meteor's award-winning social analytics technology platform enables brands to reach and engage their most influential audience by tracking when, where, and what content is shared in real-time.

Meteor's customers include AT&T, Microsoft, and MTV.  Ben has over 15 years of digital experience with media and technology companies including ESPN, Disney, Real Networks, Sanctum, and Judy's Book.  In 2006, he co-founded Spring Creek Group, a leading social media marketing agency, which was acquired this fall by IPG.  Ben has an MBA from the Kellogg School of Management and a BA with distinction from the Colorado College. @bstraley

As Principal Product Manager at MapQuest, Jason Wilson is busy paving the roads between location, media, community, and adventure. Previously as a co-founder one of the earliest social geo-web startups, and through his art practice, he's been hand crafting social and interactive location centered experiences since 2000. Jason periodically writes about locative innovation and our relationships with place at 0009.org. He's prone to giving talks about location aware brain cells, liminal culture, sensory hacking, augmented reality, and blindfolded pedicab navigation. Get in touch: @FeKaylius.

Todd Friesen is an SEO strategist and consultant. He is currently the Director SEO at Performics. He holds a Bachelor of Commerce degree from the University of Calgary and is considered to be an SEO pioneer.

He entered the SEO world in 1998 and has since worked with top-name clients like Sharper Image, Nike, Neiman Marcus, and Accor Hotels North America on natural search optimization. Prior to joining Performics, Todd was the VP of Search at Position Tehcnologies and the Director of SEO for Range Online Media where he managed SEO campaigns for large B2C online retailers such as Macys.com and CompUSA. He is an expert in search engine marketing, a former administrator at Webmasterworld.com, and a former moderator for Search Engine Watch Forums. He is a regular speaker at SMX, SES,Shop.org and other conferences.

For more than 15 years, Matt has worked with both global and progressive brands to bridge live action, digital and experience design disciplines through storytelling and a collaborative approach to problem-solving. Currently, he serves as Executive Creative Director for DIGITALKITCHEN's Seattle Office.

Since 2003, his teams at DIGITALKITCHEN have been recognized internationally for their ground-breaking visions for clients as such as HBO, BMW, Dodge, New Balance, and Ferrari.

Aaron Starkey is the General Manager of Online Services for KEXP.org. His focus has been to improve and diversify the online offerings at KEXP by creating a user-friendly music discovery experience that supports KEXP’s mission to enrich people's lives by championing music and discovery. Under his leadership, KEXP.ORG has won several awards as an outstanding website, including Seattle Weekly’s Best Music Website award in 2011, and CMJ’s Best Website award in 2010.

Prior to his work at KEXP, he served as a Program Manager at Microsoft for six years working within the Windows Media division and Desktop Search. He’s also served as the Director of Technology for Rollingstone.com during the dot-com wild west of the late 90’s. He holds two joint patents for his innovations in transparent search query processing and metadata retrieval processing. He received his Bachelor’s degree in Physics from Illinois State University. He can also be found playing guitar with a variety of musical projects in Seattle and around the country.

Cal is a proud Detroit native who cut teeth as a beat writer for the Chicago Tribune. After getting in a lot of trouble for making things up, he switched to advertising.

Before co-founding Wexley School for Girls in 2003, he worked on regional, national and international business at small shops like WONGDOODY and global agencies like Foote, Cone and Belding and Publicis Worldwide.

Cal’s worked in every major consumer and trade category on brands like Nike, ESPN, Microsoft, Xbox, T-Mobile, MADD, Coca Cola, The Red Cross, the Seattle Seahawks and Sounders, RealNetworks, Amstel Light and NASCAR, to name a few.

His work has been recognized by most every international advertising award show, including Cannes, the Clios, Communication Arts, New York Art Director’s Club and the One Show. He also judged the Lotus Awards in Vancouver, regional and national ADDYs and the OneScreen Film Festival, among others. As a screenwriter, his films were selected and screened at the Seattle International Film Festival, Slamdance, the Chicago Short Film Festival, Atom Films and the RESFest International Film Festival, among others.

Todd Ray has been a Senior Business Strategy Consultant (BSC) at Microsoft for over 6 years and is currently in Microsoft's Enterprise Strategy Services group. Todd has a broad mix of industry experience as well as technical and business background. Todd advises senior individuals in both business and IT on a range of topics in the "business of technology whitespace", including enterprise social computing strategy, business case development, business-IT alignment, governance, adoption/training strategy, portfolio rationalization and optimization, and software project business advocacy. In this role, Todd brings over 27 years of consulting (science, engineering, technology operations and software), solution sales, and business and management experience.

Todd has done extensive work in retail, high tech, oil and gas, industrial/chemical, financial services, and government, as well as other verticals. Before joining Microsoft, Todd was a Senior Client Manager for Groove Networks, where he managed solution delivery, collaboration strategy and adoption for major customers as well as Groove's western region Systems Engineering group. Todd also has experience in search automation, asynchronous computing platforms, online systems integration, and online advertising software solutions. Todd has been a featured speaker at a number of conferences in the areas of SharePoint Planning and Adoption, Cloud computing/Governance, Business Architecture, Security, Mobile computing and Online Advertising. Prior to his career in the technology field, Todd worked in process and environmental engineering design as well as scientific research in the oil, nuclear and water resource management fields. Todd received a Masters in Environmental/Civil Engineering from Stanford University and has a B.S. in Aquatic Biology from the University of California, Santa Barbara.

Bryan is the face of the operation, working to make Glympse part of our daily lives and make sure the product's ease and simplicity coincides with its commitment to safety and security. Bryan spent 16 years leading teams at Microsoft, working on a range of products from Windows to Interactive TV and embedded systems to casual games, including creating and launching several V1.O products, like MessengerGames, Windows CE and Xbox Live Arcade. He has a bachelor's in Computer Science from the University of Utah and an MBA from Kellogg at Northwestern.

Curt Woodward is the senior editor in Seattle for Xconomy, an online news source covering the business of innovation in high technology, life sciences, and clean energy through a six-city network of sites across the country.Curt previously worked for The Associated Press for eight years, covering business, government, and politics as a beat reporter — with some sports, agriculture, natural disasters and crime thrown in for good measure.

His longest posting with AP was in Olympia, Wash., covering the statehouse, the governor, statewide political campaigns and public policy. As former president of the state’s Capitol Correspondents Association, Curt also played a central role in rewriting the state’s rules to give reporters for online-only news sources full accreditation to cover the state Legislature for the first time. Curt has a bachelor's degree in journalism from Western Washington University in Bellingham.

Tricia Duryee has been covering technology for more than a decade and her whole career has been spent in Seattle, an area rich in software, mobile and e-commerce.

From 2008 to 2010, she reported on the wireless industry as the mobile editor at mocoNews.net and paidContent.org, two U.S.-based sites owned by the U.K.’s Guardian News and Media. Before mocoNews, Duryee spent eight years at the Seattle Times. From 2005 to 2008, she covered the regional wireless industry, including AT&T Wireless, which launched one of the first 3G networks, Microsoft and a handful of other public companies and start-ups.

Many of the national and regional carriers based in the Pacific Northwest have been gobbled up with the exception of T-Mobile USA and Clearwire. During her first six years at the newspaper, she primarily reported on the scrappy start-up and venture capital scene and wrote the occasional weekend cop story.

Duryee attended the University of Oregon, where she received a degree in journalism and a minor in business. She serves on the advisory board of the University’s Snowden internship program, in which she participated as a student.

Drory leads Filter's digital services creative teams, shepherding efforts around everything from strategic ideas to tactical executions. His fusion of creative strategy, marketing savvy, technical expertise and customer insight enable him to lead even the most complex or ambiguous projects. Part problem-solver, part storyteller, Drory is passionate about helping clients bring their big ideas to life and delivering results that are of the highest quality.

His broad range of industry experience includes agencies, B2B organizations, professional service firms, high-tech companies, catalog marketers and dot-com startups. Most recently he spent ten years at Microsoft, holding various design leadership roles such as Design Manager for MSN Autos and Marcom Creative Director in the Central Marketing Group. He was a valued contributor to numerous digital marketing campaigns, including Internet Explorer, LiveSearch/Bing and Windows 7, and has received several Marketing Excellence awards. Prior to joining Microsoft, he was the Principal of Graphic Insight until its acquisition by a dot-com startup.

Drory earned a B.B.A. in Marketing from the University of Washington, and honed his talents in design and creative writing through real-world experience in the industry – all the way back to the days of Rubilith, Letraset and paste-up. He is a seasoned public speaker, and is considered a thought leader in brand strategy and creative process management.

Like any normal college kid, Manny became obsessed with beer at the age of 18 and began homebrewing at the age of 19. He studied business at the University of Washington. Upon graduation, no respectable brewery would hire him so he worked as a retail clerk at Liberty Malt Supply, cleaned the Hopvine Pub in the mornings and taught Asian kids big words in preparation for SAT testing.

Manny eventually talked his way into a job at Mac & Jack's Brewery. He was M&J's first employee and washed a lot of kegs, cleaned a lot of fermenters and delivered a lot of beer. Manny eventually went on to head up their marketing and sales department until June of 2000.

In 2002, good drinking buddy Roger Bialous talked Manny back into the beer industry and the two of them started Georgetown Brewing Co. Currently, Manny drinks at bars for a living. He is a professional.

Malinda works as a manager with ACS Learning Service and consults with her clients in providing innovative learning solutions that meet their business needs.  Malinda has over fifteen years of experience in the field of learning and development and has worked for Fortune 500 companies in both the Media and Pharmaceutical industry. Her knack for developing learning strategies that turn into successful business initiatives and performance improvement programs is the foundation of her success.

Her passion is with social learning and she reinforces with companies today, how social media tools are powerful building blocks for enabling organizations to learn and grow collective intelligence from within. 

A member of the American Society of Training and Development, Malinda graduated in 2004 with a Bachelors of Science degree in Management. Native to Indianapolis, Malinda enjoys spending her time with her husband and two young children and has gained a new found love for running.

Daniel Cowen is co-founder and CEO Echoer, a new location-based social network focused on bridging thoughts and ideas with the power of location and the crowd.  Echoer is being presented exclusively at SIC in demo format ahead of its launch in the coming months.  Prior to Echoer, Daniel worked with Echoer co-founder Davin Sufer on Last Night Never Happened, a “Morning-After App” that removes users’ embarrassing tweets and posts from the face of the web (featured on CNN, Huffington Post, Gizmodo and Time Magazine).

Daniel comes to mobile entrepreneurship after working for a number of years in international law in Hong Kong, where, amongst other things he co-founded “Hong Kong for Haiti,” an initiative aimed at raising funding and support for Oxfam Hong Kong’s Haitian rehabilitation works. He holds a law degree from BPP and a BA from Oxford University.

Mónica Guzmán is a journalist and community strategist who craves conversation and seeks out technology that makes it easy, far-reaching and good. She helps startups and media better understand, engage and grow their communities. This fall, she joined the team at GeekWire as a part-time columnist on issues in digital life. Previously, she spent a year helping Seattle-based startup Intersect launch and develop an innovative time and location based storytelling platform. From January 2007 to May 2010, Mónica was a reporter at Seattlepi.com, where she ran the experimental and award-winning Big Blog and drew a community of readers with nonstop online conversation and casual weekly meetups. She’s been named one of the Top 100 Women in Seattle Tech, one of the Poynter Institute’s 35 social media influencers and one of the Society of Professional Journalists’ “Quill” magazine’s 20 journalists to follow on Twitter.

T.A. McCann was the founder and CEO of Seattle-based Gist, Inc. and is now a Vice President at Research In Motion, which acquired Gist in February 2011. Previously T.A. was an Entrepreneur-in-Residence at both Vulcan Capital and Polaris Venture Partners. Prior to Polaris, he held senior positions at Microsoft, leading product planning for the Exchange Server Group and developing Service Delivery Platforms focused on mobile applications.  T.A. currently serves on the board of Zoopa and Wishpot. He is also an advisor/mentor for Techstars Seattle. In addition to his deep technology background, T.A. has won sailing's America's Cup and sailed around the world.

Hillary's role at Wunderman is to lead all aspects of business concepting for the agency’s clients, whether it's through business analytics, consumer insight, or innovative channel strategy. Over the past 20 years, from Pizza Hut to Microsoft, Hillary has helped launch new brands and course-correct existing ones.

Prior to joining the Wunderman network, Hillary was part of DDB Worldwide's global team in charge of incorporating best practices from 200+ offices into the Springboard Playbooks.

Throughout her career, she's been recognized by her clients for her commitment to their business—for example, being asked by the Regional President of Pizza Hut to be the first employee on the account at their new agency, BBDO.  Hillary has worked on creative campaigns that have been acknowledged with CLIOs, Cannes Lions, and Effies.

Dave Rosencrans hangs out at the intersection of Art and Commerce. He has contributed to the success of many Seattle cultural organizations including Sub Pop Records, Experience Music Project, Chihuly Studio, KCMU-FM (now KEXP), and Northwest Film Forum. Dave is currently working with Digital Kitchen to develop global opportunities for experiential design, and looks forward to a spirited discussion about the creative ideas and output of today's panelists.

Shannon Carter is a right brain / left brain hybrid.  A Designer, an Artist, and a Mobile Enthusiast based in Seattle. She specializes in mobile user interface Design, but has done everything from advertising to web development to product design to illustration. For the past four years, Shannon has served as Director of Design for The Zumobi Network, a premium mobile app network that publishes apps for superphones and tablets. Although she leads one of the most talented Design teams on the planet, she insists on staying in the trenches, including hands-on interaction and graphic design for top-tier brands such as Motor Trend, Pepsi, Sporting News, Ford, and Microsoft.

Warren Etheredge didn't speak until he was 6 years old; he's been going strong ever since, making a lively livelihood and the most out of every conversation, elevating small talk to high art, discourse to an ideal. He talks. He teaches. He interviews. He has conducted over 1,500 interviews ― in print, on camera, on stage ― with a wide range of filmmakers, authors, personalities and smarties including Amy Sedaris, Darren Aronofsky, Michael Pollan, Charlie Kaufman, Naomi Watts, Salman Rushdie, Robert Duvall, Alexander Payne, Nora Ephron, Augusten Burroughs, Michael Lewis and Chuck Palahniuk. He hosts The High Bar, the award-winning weekly television series devoted to “raising the bar” through light-hearted conversation with people who care about culture that matters. He is the founder of The Warren Report and as such curates and hosts over 200 events every year. He is also one of the founding faculty of The Film School, former Curator for the 1 Reel Film Festival (at Bumbershoot), a published author, an Off-Broadway produced playwright, an acclaimed documentarian, a regular contributor to public radio and, internationally, a much sought-after public speaker on myriad topics..

As Programming Manager, Andrew manages the day-to-day operations of the Programming department and works with the DJs to bring more music into more people’s lives – serving listeners and championing artists. He has experience with music licensing, intellectual property issues, media policy, economics and political communication. His love and support for independent music and non-commercial radio developed in part from growing up with more classic rock radio than one could imagine, and he now has the privilege of helping KEXP pursue its mission to enrich people’s lives through music and discovery.

Jennifer has been baking and party-making since she leveraged Grandma’s pumpkin roll recipe into 4-H blue ribbons as a little girl. As an adult, she became dessert creator extraordinaire to her friends, baking up desserts for countless baby showers, birthday parties, and weddings. Jennifer combined her personal and professional baking experience with a nutrition degree from Bastyr University, where she did not become a sworn enemy of sugar, but rather learned the importance of quality ingredients—a trademark that infuses her baking today.

In 2007, Jennifer and her husband Michael Williamson flipped on the vintage schoolhouse lights at the first Trophy in Wallingford Center, and Seattleites seeking a premier dessert destination lined up. Customers and press praised Jennifer’s cupcakes, and Martha Stewart lauded them as “utterly delicious.” Two additional locations (University Village and The Bravern in Bellevue), and a baby boy (Fleetwood) later, Jennifer runs around a lot these days, but can most often be found dreaming of and testing whimsical flavors like Caramel Apple and Piña Colada to add to her always creative and dependably delectable desserts.

In 2004, Debra Music took a 3,000 mile leap of faith and moved from her home in the northeast to Seattle to launch Theo Chocolate alongside Theo CEO Joe Whinney.

Seven chocolate-filled years later as Vice President of Sales and Marketing, she continues to ensure that the company is firmly rooted in its commitment to having a positive impact both globally and locally, by spreading the gospel of organic, fair trade chocolate while creating a model for sustainable business. Theo’s brand values reflect the core belief that all life on our planet is interconnected, and that doing well in the world is inextricably linked with doing good.
Debra holds a BA in philosophy and an M Ed in developmental psychology. Prior to her work at Theo she spent many years as a strategic brand and cause-related marketing consultant for both Fortune 100 companies and public health care systems in the US and abroad.

Neil is a subject matter expert for clients based on his global-enterprise experience with Social Media and eCommerce platforms and programs. He serves as Vice-Chair of the WOMMA Research and Measurement Council and is currently leading the development of the Social Media Monitoring Playbook for the organization.

Before joining Converseon Neil was Associate Director of Social Strategy and Operations at AT&T where he was responsible for AT&T’s broader social community of people, processes, content, partners and technology. He was responsible for the operating income targets driven by Social Media. Neil also oversaw the implementation and operations of AT&T social analytics platform suite including Social Media Monitoring, Earned Media transaction attribution, and site-side social capabilities and the resulting analytics on att.com.

Neil holds a degree in Bio-Medical Engineering from Washington University in St. Louis, and a Master's in Business Administration from the University of Missouri, Columbia.

Tim Bierman has managed the Pearl Jam Ten Club since 1998.  In those 13 years, he has taken an enthusiastic, start-up fan club and steered it toward a fiscally viable example of what a fan organization can be in today's volatile music industry climate.

Bierman began his career in music at the age of 14, playing in bands and hustling gigs in suburban St. Louis.  At 18, he left the midwest and headed to Montana for college.  There he found his place on the staff - and later as an owner of - Rockin' Rudy's Records.  Bierman spent the next seventeen years there as buyer and manager.  After a brief stop in San Francisco at Amoeba Records, he moved to Seattle to help his old Montana friend, Pearl Jam Bassist Jeff Ament, find a new direction for the Ten Club.

Along the way, Bierman has directed the launch of www.pearljam.com and developed the proprietary infrastructure that runs one of the industry’s most successful sites.  Bierman has been instrumental in developing Pearl Jam's legendary bootleg programs and is Director of A&R for Pearl Jam's Monkey Wrench record label.

Gregg Greene is the Director of Marketing for the Seattle Mariners. He grew up in Woodinville and completed his undergraduate degree in Communications and Political Science at the University of Washington and Master’s degree in Business and Communications at Syracuse University.

He has worked at the Fisher Radio stations (STAR 101.5, KVI & KOMO) in various capacities, which eventually led to a part-time stadium DJ position during the Mariners magical 1995 season.  In the 16 years since then, he has had the opportunity to shape the Mariners brand and Safeco Field experience for fans throughout the Northwest. His pride and joy outside of America’s pastime, are his wife, Elisa and 2-year old son, Max.

Derek burst onto the marketing scene in 2011, and built the wildly popular marketing blog Social Triggers. Known for his no-nonsense approach to getting traffic, gaining leads, and making sales, Derek has been told that he gives “insanely practical advice” that almost anyone can implement.

Derek is also known for managing all of the marketing efforts for the world-class Thesis Theme Framework. Prior to that, he was “behind the scenes” of several popular blogs, one of which attracted more than 1,000,000 views in a single day.

More specifically, he uses the perfect blend of data driven marketing (conversion rates, academic research, and personal case studies) and content marketing to get traffic, attract customers, and sell products online.

Michelle has calculated ROI, launched direct mail campaigns, A/B tested and setup loyalty programs at large companies like Continental Airlines, Gap Inc, and Yahoo. She has also painted cities in hundreds of thousands of "People Love us on Yelp!" stickers, got real estate agents tweeting en masse, thrown elaborate events that generate buzz, and executed street marketing shenanigans that received media attention (the good kind) at startups like Yelp and Redfin. She is currently in the process of "disrupting" the transportation industry by bringing Uber to Seattle.

Adam is a dedicated film producer with a diverse background in content creation, media campaigns, digital marketing and event management. He graduated from Western Washington University in 2006 with a degree in Communication and Journalism, writing articles for magazines such as Klipsun, What's Up! and The Planet while playing guitar in local rock, funk and hip-hop bands. After moving back to the Seattle area and gaining experience in marketing positions with IntelliTax Software, Loud Technologies and Microsoft, he became Media Director for the nonprofit group Save Our Sonics in 2007.

In 2009, he produced, co-wrote and co-edited the Webby Award-winning feature documentary film Sonicsgate: Requiem for a Team (2009), going on to start up Press and Promotion later that year. In addition to creating content for his corporate clients, Adam is currently producing several independent film projects.

Adam continues to lead the media campaign for the Sonicsgate movement, utilizing both traditional and social media to build a loyal following.

Jason has worked in film and video production in Seattle, where he was born and raised, for the past 8 years. He attended the University of Washington and graduated in 2000 with distinction and a double major in Cinema Studies and Comparative Literature.

Jason now owns his own production company, 2R Productions, and works with companies such as Microsoft, Costco, ZAAZ and The New York Times. In the past 5 years, he has amassed a large body of creative work consisting of a narrative feature comedy titled Haymaker and Sally (2007), a Telly Award-winning medical instruction film called Critical 72 (2008), the Webby Award-winning documentary Sonicsgate: Requiem for a Team (2009) and the Emmy® Award-winning documentary Man Zou: Beijing to Shanghai (2010), as well as several short narrative films and music videos that he has produced, directed and/or edited.  

Jason is the face of the movement to bring the Sonics back to Seattle, having done hundreds of local and national media appearances on the topic, and he continues.

Colleen speaks to organizations (and the people who comprise them) about how to connect more effectively with their right people by using a mix of common sense, tried-and-true marketing practices and, where applicable, that consarned new media all the kids were talking about ten minutes ago, while you were out of the room.

Her presentations are jam-packed with a lively blend of solid theory and actionable information, served up in stories, real-life examples and custom graphics rather than hateful bullet points. In other words, they neither under- nor overwhelm, but communicate useful information in a way that leaves you excited about the possibilities the future holds in store. Good stuff!

She spent 10 years as an award-winning TV copywriter crafting ads for brands like Wheaties®, Gatorade® and Jell-O®, and another 10 acting in them for cash money. Since deciding she’d blow her brains out if she had to sit through one more meeting about which way the bears danced around the cereal box, Colleen spends most of her time teaching other creative souls how to talk about what they do in a way that wins them attention, work and satisfaction and the rest of it horsing around on the Internet.

These days, between writing, speaking, and consulting, Miss Wainwright cobbles together a living in the communications arts from her world HQ in an undisclosed section of Los Angeles proper.
 

Esmee has facilitated Allrecipes development from early ‘.com’ start-up to the world’s largest digital food brand with 16 sites and 9 mobile apps serving audiences in 22 countries in 11 languages. With award-winning dedication and more than a decade of experience in brand strategy and new product development, she has built many of Allrecipes’ most successful partner integration, social media, brand advocacy media outreach programs to date.  She is also an industry expert and frequent speaker on community and social media.  Prior to Allrecipes, Esmee worked for McCann-Erickson, managing the communication strategies for the Washington State Lottery, earning both gold and silver EFFIE awards in 1996 for her work on the Lotto and Scratch campaigns. That same year, she was awarded McCann Erickson Creative Director’s award, in addition to sharing team member recognition in the form of a Silver Lion at the Cannes Film Festival, a Clio, a One Show, TELLY and ADDY.  During her career, Esmee has also managed top-selling home productivity brands for Vivendi Entertainment and held key marketing positions for Nestle USA. Esmee earned her B.A. from the University of California, Berkeley.

Shehryar Khan is the Founder and CEO of Übermind, a digital agency focused on mobile media and emerging technologies. Based in Seattle, Übermind creates award-winning strategies and experiences across mobile and web platforms for brands by delivering a unique blend of unmatched development expertise combined with elegant creative design. Prior to founding Übermind, Shehryar worked at Platinum Technology and Computer Associates developing enterprise solutions around the same technologies that now power the iOS platform.

Michael King is an SEO Engineer currently engrossed in developing an enterprise SEO offering as capability lead for Publicis Modem. He coordinates the efforts of the Creative, Strategy, Technical and Search Marketing Teams to achieve synergistic solutions in harmony with long-term client campaign goals. Mr. King also supports the Account Team in developing and delivering pitches for business development. Recently Mike became responsible for the SEO campaigns of LG, Citi, Sanofi Pasteur, Cartier, and General Mills and is on track to have many wins. Michael King also recently began to contribute his brand of wit and empathetic narrative to leading industry blogs SEOmoz, Unbounce and Distilled.

Michael has a background in both web (presentation layer and back-end) as well as software development. A native Philadelphian, his development travels began at Microsoft as a Webmaster and led to smaller West Coast startups such as DigitalPersona and WildTangent doing QA Test in different capacities. After years of doing both full-time and freelance development Mr. King was introduced to SEO in 2006 and became a leading force at small agencies and on an in-house team. From there he was fortunate enough to land a role as an analyst at the prestigous Razorfish working on Fortune 500 clients such as Ralph Lauren, ADT, State Farm, Hawaiian Airlines, T. Rowe Price, Citi, and a host of pharmaceutical brands for whom he also buit an impressive set of data extraction tools. Michael enjoys the challenge of SEO and how it allows him to use the various skills he’s picked up along the way to devise creative solutions. With a number of wins under his belt for brands small and large he looks forward to leading companies into the further evolution of Inbound Marketing.

Mike Pantoliano is a lead SEO with Distilled in Seattle. He has over 5 years of SEO/PPC experience working both in-house and agency side. His focus has always been on building strategy and recommendations based on verifiable data. To assist other web marketers in gaining actionable insights from data culled from web analytics and public sources, he published a Microsoft Excel crash course called "Excel for SEO". He is a frequent contributor to SEOmoz's SEO blog and the Distilled blog, and has spoken on advanced Google Analytics and SEO in the past.You can follow him on Twitter at @MikeCP.

en Lloyd, President of Amplify Interactive and co-founder & Past-President of SEMpdx, started his internet marketing experience in 1999 as an offshoot of his music industry background where he had the opportunity to promote lifestyle Web sites to teens. Shortly thereafter, he took that experience to internet marketing pioneer Wave Rock Communications where he honed his skills at improving Web site visibility and generating sales for his clients. Ben later moved on to The Young & Roehr Group, a full-service marketing agency, where he worked his way up to a post as supervisor of the Internet marketing group. In 2003, Ben moved on to form his own search engine marketing company, Amplify Interactive.

Amplify Interactive has grown to become a leading Portland area boutique SEM firm working with some of the most recognized brands in the silicon forest. Ben's musings on search can be found in the white papers he's authored for Amplify Interactive, and in his posts for the Amplify Interactive blog.

As a co-founder & past-president of SEMpdx, Ben has been instrumental in the group's development and in executing on its mission of "putting search on the map in Portland, and Portland on the map in search". SEMpdx's annual conference "SearchFest" has gained notoriety and praise throughout the SEM industry and in Portland as a top-notch event.

Ben enjoys college football (Go Beavs!), owns a pinball machine, likes to golf when he can, bike commuting when the weather's nice, and knowing more about Portland than you do... he's a rare native of Portland.

Shannon Burley is the Vice President of Marketing for Seattle Storm where she is responsible for marketing strategy, brand management, positioning, advertising, game operations and broadcast. She joined the Strom in 2010 and has overseen the launch of a new brand in partnership with Wunderman Seattle, generating significant growth in ticket sales and revenue for the organization.

Prior to joining the Storm, Burley was the sports marketing and community relations director at Joe’s Sports and Outdoor. A member of the Joe’s corporate team from 2002 to 2009, Burley oversaw the company’s marketing and advertising efforts in addition to regionally growing the Joe’s business through sports and community relations.

Burley got her start at Portland State University where she played soccer. She went on to become the Athletics’ community relations director, creating programs to enhance PSU’s students athletes’ collegiate experience off the field by integrating them in to the community. She built relationships with community partners and established role models for underserved youth throughout the city of Portland.

A member of the Seattle Sports Commission’s Sports Star of the Year Awards’ committee, Burley graduated from PSU in 2000 with a Bachelors of Science degree in communications studies.

Mark Briggs is the author of Entrepreneurial Journalism, a book about the rise of journalism startups and how to start your own journalism business. It will be published by CQPress is due out in October 2011.

Briggs is also the author of Journalism 2.0: How to survive and thrive in the digital age which was published by J-Lab and the Knight Citizen News Network in 2007 and downloaded as a PDF more than 200,000 times.

He is currently director of digital media for King 5 Television in Seattle and a Ford Fellow in Entrepreneurial Journalism at The Poynter Institute. Previously, he co-founded of Serra Media, a Seattle-based technology company and spent nine years running newspaper websites in Everett and Tacoma, Wash.

As part of his mission to help journalists transform in the digital age, Mark has served as a speaker, trainer and consultant for various projects around the U.S., Europe, and the Middle East. He spoke at SXSW Interactive in Austin in 2010 and 2011. In May 2010 he was named one of 20 Journalists to Follow by Quill, the magazine of the Society of Professional Journalists.

Dan Gebler has been developing content and designing engaging online experiences for over 15 years, both on the client side and at digital creative agencies. His passion is for building innovative and valuable user experiences and communications tools to help organizations connect with their audiences in meaningful ways. Dan has worked extensively with Microsoft and MSN, Best Buy, Costco, HTC, Park City Mountain Resort, VISA, Target, and Toyota. Currently, Dan is Experience Director at POP in Seattle, WA.

Matt runs the Product and Business Development team at AdReady, overseeing product strategy and strategic partnerships. Matt has more than ten years experience in the online advertising industry, ranging from rich media and video to targeting and creative management. He was previously General Manager of Display Advertising at Microsoft Advertising, where he was responsible for the Microsoft Media Network (Top 5 ad network), Atlas Advertiser Suite, premium advertising offerings on MSN and Windows live, and core display platform technologies. Previously, Matt headed up online marketing and media buying for GreaterGood.com, an online affinity shopping network. Matt holds a Masters in Business Administration from the University of Washington and a Bachelor of Arts from Georgetown University.

As the Cofounder and CEO of Biznik – biznik.com – an online business networking site, Lara Feltin has spent the last 6 years building Biznik into an award-winning Web 2.0 company connecting over 70,000 forward-thinking business people world-wide (18,000 in Seattle). Blending an online social networking with in-person events Biznik encourages collaboration, inspiration, education and ultimately… professional relationships that produce business. Members connect at member-hosted networking and educational meetings and strengthen their relationships on Biznik’s custom platform. In October 2008, Lara was named one of Seattle’s top 25 most innovative entrepreneurs by Seattle Business Monthly, and included in Seattle Magazine’s 2008 Power Players list of most influential people. In 2009 she was named among Seattle’s Top 100 Women in Technology by Techflash. In 2010 Biznik earned a nomination for a Seattle 2.0 award in the category of Best Bootstrapped Startup.

Larry is currently the Associate Director for AT&T’s display advertising program. In this capacity he sets direction for AT&T’s display advertising program including creative direction, offer and testing plans and agency management. He and his team are responsible for the display program performance for all ATT.com products including Wireless, U-verse, DSL, Access lines and Bundles. Since joining AT&T Wireless in 2003 he has worked in product management and also worked in Business Development leading alternative distribution partnerships and in addition to launching and managing Cingular’s affiliate program.

Prior to joining AT&T, Larry spent 5 years at Amazon.com where he helped launch the Amazon Commerce Partner Platform and their Marketplace business. He began his internet career at Free Range Media where he worked on a variety of websites including managing the first website for the National Football League. Larry holds a B.A. in Business Administration from Franklin & Marshall College.

Kabir Shahani cofounded Appature in January 2007 with a vision of delivering bleeding-edge software that provides tremendous business value while still being easy and fun to use. Appature Nexus is a relationship marketing technology platform that provides companies the tools to focus on their target customers, make more informed business decisions and drive overall revenue while saving money on marketing campaign execution. Appature's approach has been so unique that the company already works with top brands in the healthcare vertical and achieved profitability its first year. In recognition of the company's success, Kabir was named one of BusinessWeek's "Best Young Tech Entrepreneurs of 2009" and was also named a 2011 Puget Sound Business Journal "40 Under 40" honoree.

Prior to launching Appature, Kabir was the director of business development at Blue Dot, where he helped raise a significant amount of angel funding, developed strategic partnerships and managed public relations. Prior to Blue Dot, Kabir served as project manager for Avanade, a global consulting firm and joint venture of Microsoft and Accenture, where he led teams and executed software projects for Fortune 500 companies. Kabir has also been closely involved in sales efforts at Avanade and Zones, Inc., where he led the company in number of software licenses sold during his tenure.
 

Michael Schutzler is a respected business leader with more than 25 years of proven operational success in the telecommunications, enterprise software, printing, and internet sectors. He has served as an angel investor for more than a dozen companies, many with successful exits, and is the author of an acclaimed book on leadership - Inspiring Excellence. Prior to Livemocha, Schutzler led the consulting firm CEOSherpa, where he served for three years as a CEO advisor and executive coach for startups and mid-sized companies in the financial, pharmaceutical, and technology industries.

Prior to CEOSherpa, he served as the senior executive at RealNetworks responsible for global marketing, advertising sales, and managing the worldwide games division. During his tenure, Schutzler expanded the casual games business internationally, growing revenues to over $100 million and establishing the company as a dominant player in the online gaming world. As senior vice president at Monster.com, he accelerated product development and transformed online marketing for the company’s billion-dollar business. Prior to that, Schutzler served as CEO of Classmates.com, the service recognized as one of the first social networking sites. He led the company from a small, struggling start-up to a nationally recognized brand and category leader with nearly $100 million in annual revenues. Earlier in his career, he served in sales management, product management, and engineering roles in several industries throughout the US, Asia, and the Middle East.

Will Hunsinger is President and CEO of Evri. Evri is a content discovery platform that leverages proprietary semantic technology to distill trending content from across the web and deliver it to users on their mobile devices through engaging, topic-based content discovery experiences. Under Will's leadership, Evri has launched a variety of mobile apps using the Evri technology platform that cover everything from baseball to gossip, with many more in development and due for upcoming release.

Will brings a deep knowledge of consumer internet, digital marketing and product management to Evri. The former CEO of Adeze, an interactive advertising platform, Hunsinger has recently been an entrepreneur-in-residence (EIR) at Maveron LLC, a Seattle and San Francisco based venture capital firm. Prior to Adeze, Will was General Manager of Gap Online, overseeing Gap.com as well as online marketing and business development for all Gap Inc. online brands. He also served as senior director of strategy and business development for Overture (Goto.com) before its acquisition by Yahoo! and as vice president of business development and product management at Business.com.

Will began his career at Andersen Consulting (now Accenture) and is a rabid Hoyas fan, graduating from the Georgetown University School of Foreign Service. He tweets @billykid.

Christopher Johnson is an internationally recognized verbal branding expert and the author of Microstyle: The Art of Writing Little (W.W. Norton, 2011), a "field guide for the age of the Incredible Shrinking Message." He's been quoted in The New York Times, The Wall Street Journal, Forbes, Inc., The Guardian, The Independent, and other major media outlets. As The Name Inspector, he specializes in creating company names (Seattle clients include Zulily and Gist) and writes a blog about naming and language. Since the publication of his book, Christopher has offered a wider range of services involving "verbal strategy" and its connections to marketing communications, content strategy, UX design, and social media.

Christopher has a PhD in linguistics from UC Berkeley and more than fifteen years of experience using his training strategically in business and academia. As a brand language specialist at Lexicon Branding, Christopher worked on naming projects for corporate clients including Coca-Cola, General Motors, Hewlett-Packard, Intel, Procter & Gamble, and Sony. He's also been a professor at the University of Chicago, a corporate researcher at AT&T Labs, a computational lexicographer for the Berkeley FrameNet Project, and a linguistic software developer, knowledge engineer, and verbal interaction designer at Soliloquy, a now-defunct New York City startup from the original dotcom boom.

Christopher lives in Seattle with his wife and two sons.

David has been building Targeted Customer eXperience's primarily on the web and offline for over 10 years. David is currently the Principal User eXperience Architect for [wire] stone and publishes a blog 'Hacking Silverlight' as well as posts related to UX for Interact Seattle. Currently his main focus is in the retail space with touch experience's such as digital pricetag’s and XAML based kiosks. Other Career highlight's include the Silverlight Bill Gates demo at TechEd 08, the Entertainment Tonight Emmy Award site for the Silverlight launch and becoming a Microsoft MVP in 2009 as well as his work with [wire] stone including the Nike Touch-wall. In his spare time David helps run Interact Seattle (Seattle's Designer Developer Interaction Group) and the vNext Seattle User Group. Outside of work David enjoy's the outdoors, family and travel.

As Chief Revenue Officer, Grant is responsible for BlueKai's sales and business development efforts, strategic planning, partnerships, and corporate development activities. Grant brings more than 11 years of experience in business development, sales, and product marketing. He has executed successful partnerships with many of the largest online media companies such as Google, Microsoft, Yahoo, AOL, NBC, eBay, Disney, ESPN, and Dow Jones. Prior to co-founding BlueKai, Grant was the first executive hired at YuMe, the largest video ad network and platform with a monthly global reach of more than 130 million uniques and 500 million video streams. As VP of Business Development, Grant built YuMe's strategic business development roadmap and a world-class team, launching the ad network and platform business representing hundreds of millions of monthly streams. Grant was also responsible for providing Microsoft with the video ad platform and sales channel for launching the Microsoft Windows Media Center Internet TV Service, as well as providing NBC Universal with the ad platform for the launch of their video download service.

Prior to joining YuMe, Grant was VP of Business Development at Revenue Science. Grant was a member of Revenue Science since its inception and served in a variety of strategic roles, from sales and account management to business development. Grant also serves as a Company Advisor to two companies, YuMe and AdReady. He earned Bachelors and Masters Degrees from the University of Washington.

Karen is founder and president of Blink, a user experience research and design firm based in Seattle since 2000.

Karen and co-founder Kelly Franznick, started Blink as the user research team, the interaction design team and the all-star usability team. Since then they have weathered two recessions and lots of high waves in-between. With over 11 years of experience and 35+ full time employees now, the Blink team is dedicated to helping clients achieve their business goals through a flexible user-centered design approach.

Karen began her career studying fine arts at the Emily Carr Institute of Art and Design in Vancouver, B.C.  She got started in the high-tech industry as a graphic designer in 1996 working on cultural and educational CD Roms - which lead to web-based programs once the internet exploded. Karen is a graduate in Information Technology & Multimedia from Capilano College, Vancouver and holds a degree in Art History & Visual Arts from the University of Victoria. Karen was born and raised in Victoria, BC, loves to ski and kite-board, has a daughter, husband, and lots of animals. Karen is a member of the Women Presidents’ Organization (WPO), IADAS (Webby Awards judge), Puget Sound SigChi and TED Community. She tweets @karenclarkcole

With a background in integrated marketing, Lewis left a public relations agency in 1996 to start his search engine marketing career. Since then, he has focused on helping clients solve business problems via the Internet. Lewis founded digital marketing agency Anvil Media, Inc. in 2000, to help clients grow their businesses via search engine and social media marketing.  In 2008, he created Formic Media, a sister agency to Anvil, specializing in digital marketing and website development for small business. Lewis has worked at a variety of full-service agencies and was also Director of Marketing and Business Development at GoodGuys.com. He is Co-founder and Past President of emarketing agency, eROI, as well as SEMpdx, an SEM professional trade association. Lewis sits on advisory boards for emerging companies like ABCInvesting, NeutralSpace, Nozzle Media and Public Marketspace. He also speaks regularly at industry events and has been published in books and publications including DMNews, iMedia Connection, Online Marketing Connect and Portland Business Journal. Lewis is an adjunct professor at Portland State University, where he teaches an SEM Workshop, and also tours nationwide with OMS, teaching the Digital Marketing Essentials Workshop. He sits on the board, marketing and executive committees for SMART, a statewide early literacy program.  In 1999, Lewis found pdxMindShare, a networking group and online career community, designed to help connect Portland-area employees and employers. He is the recipient of Portland Business Journal’s Top 40 Under 40 Award in 2004. Lewis enriches his personal and professional life by co-hosting a weekly Internet radio show, DadsUnplugged, and honing his business acumen via The Entrepreneurs’ Organization (EO).

As Vice President of Marketing, Marla drives the product and corporate marketing strategy that has established AudienceScience as a leader in audience targeting and data management. As an online media pioneer she brings a unique blend of technology and media experience to her role of positioning cutting-edge solutions to media and consumer audiences. Prior to joining AudienceScience, Marla held executive marketing positions at Microsoft and several high-tech media startup ventures. She has designed e-commerce solutions for Fortune 500 companies and developed leading brands that include a company that appeared in the Inc. 500 list of fastest-growing companies for three consecutive years. Marla has appeared at conferences such as the American Marketing Association CMO Conference, Digiday, and OMMA and has written for publications such as  iMediaConnection.  She is also the co-founder of the Behavioral Targeting Standards Consortium and is an active member of the American Marketing Association, and the Internet Advertising Bureau.

As founders of 8ninths, Adam and William focus on incubating, designing and discovering cutting edge technologies for the most prominent advertising agencies in the world. Delivering, digital experiences that have never been done before, for clients that range from NASA to Microsoft. 8ninths bridges the gap between the story telling of creative and the digital world of the tech elite.

Founded in 2008, Adam and William set out to create a company built upon the unexplored, the non-obvious and emerging. Their metaphor, The 8/9 hidden fraction of an iceberg.
Multi -disciplinarian ‘creative technologists’, they share an insatiable curiosity for all things digital and a knack for creative problem solving. Adam, a UK native left IBM in 1996 to join a silicon valley start-up that was soon to be acquired by Microsoft. William an electrical engineer and developer left Washington DC’s intelligence community to follow his dream of shaping the emerging internet.

Between them they filed over 17 patents at Microsoft and worked on many cutting of the worlds most prominent internet services including MSN Messenger (William a founding member who led the team nominated as “Legendary Development Team of Microsoft”), Hotmail, Alerts, Mobile, Autos and Spaces.

As creative technologist for the MSN Branded Entertainment and Experiences Team, Adam was charged with finding the ‘secret sauce’ that would blend a brand’s objectives with an innovative use of technology. As a founding member and Director of Strategic Business Development for Ray Ozzie’s Microsoft Live Labs. Adams team was responsible for marketing, product and business development for some of the most revolutionary technology at Microsoft. The ‘Photosynth’ technology preview, garnered rave reviews from the press who heralded it as “Demo of the Year.” That “changed perceptions of Microsoft amongst the online community and has the potential to be one of the greatest disruptive technologies the web has yet to see”.

The 8ninths team continues to work with some of the largest and well known advertising agencies and Fortune 500 brands in the world providing them with capabilities and creative solutions that bring a campaign to life in the digital realm. Clients include NASA, Microsoft, Bing, MSN, Halo, Starbucks, Holland America and many more.

As co-founder of FastCustomer -- a startup whose free app enables users to have customer service call them -- Steph is helping consumers *feel happier.*

Her work is focused on the (emotional) connection between customer service experiences and purchasing behavior.

Before FastCustomer, she had the pleasure of working with stellar clients while running her own usability-focused copywriting and IA/UX consultancy. She also led digital strategy and project management for established web agencies in the Washington, DC, area. 

Steph writes for Web Standards Sherpa and UX Magazine, runs NoVaCoWork, is a co-organizer of the DC Lean Startup Circle, and co-hosts the monthly "Hacking Startups" podcast. She also loves Seattle.

Jason is co-founder and Chief Executive Officer of Trover, a location-aware mobile application for sharing discoveries among friends.

Prior to starting Trover, Jason served as founder and CEO of Carbonrally.com, a website that motivates people to reduce energy use through competitive game play. Recognized as a TIME Magazine best website of 2008, Carbonrally has attracted individuals and teams from universities, high schools, corporations, and other communities around the world.

From 2002-2008, Jason led an innovation program for European mobile carrier Orange, where he delivered 10 mobile services into customer trials.  Jason has also worked as a corporate strategy consultant to firms such as AT&T, Ericsson, and Compaq. Jason received a Master's Degree in Environmental Economics and an MBA from Duke University in 1997. He lives with his family in Seattle.

As the lead writer and editor behind the Woot family of sites since 2004, Jason Toon deserves both the credit and the blame for the irreverent, humorous copywriting approach that has become the standard in daily-deal ecommerce. Woot's copywriting has made the front page of Digg and Reddit numerous times, and been featured on NPR's All Things Considered. He also spent a decade or so as a freelance music critic, writing for Pitchfork, the Seattle Weekly, the St. Louis Riverfront Times, and other outlets, and played in a series of punk rock bands you've never heard of. But he can't stay up that late these days.

Michael Brito is a senior vice president of Social Business Planning at Edelman Digital and leads the digital team in Silicon Valley. He provides strategic counsel, guidance, and best practices to several of Edelman’s top global tech accounts and is responsible for driving new business, growing existing business, mentoring junior staff members and maintaining strong client relationships. Previously, Michael worked for major companies in Silicon Valley to include, Sony Electronics, Hewlett Packard, Yahoo! and Intel Corporation working in various marketing, social media and community management roles.

He is the founder of Silicon Valley Tweetup and is actively involved in the Social Media Club, Silicon Valley Chapter. He is a business advisor for the social media marketing company Izea and online resource MarketingZone.com; a business advisor to Lonesome George & Co.; and he is an early investor of social business hub OneForty. He is a frequent speaker at industry conferences as well as a guest lecturer at various universities including Cal Berkeley, the University of San Francisco, Stanford University, Syracuse University, Golden Gate University and Saint Mary’s College of California. Michael has a Bachelor of Arts in Business degree from Saint Mary’s College and a Master of Science, Integrated Marketing Communications degree from Golden Gate University. He proudly served eight years in the United States Marine Corps. Michael just finished writing his first social business book, Smart Business, Social Business: A Playbook for Social Media in Your Organizations which is scheduled to be released in late July 2011. He actively writes in his social media blog.

Mary Jesse is a seasoned technology and business professional with 25 years experience in product development and delivery. She holds Bachelors and Masters Degrees in Electrical Engineering and is listed as an author on more than 12 U.S. and International Patents. Ms. Jesse has held a variety of executive positions including Vice President of Strategic Technology for McCaw Cellular Communications, Vice President of Technology Development for AT&T Wireless, Chief Technology Officer and Co-Founder of RadioFrame Networks (delivering small scale wireless base stations and 2G/3G femtocells), and the Founder of Hexagon Blue Consulting (wireless systems and public safety communications consulting for police, fire and emergency personnel).

She was instrumental in developing and deploying the first large scale wireless data systems in the U.S. and has led development teams in the architecture, design and launch of numerous systems and products. Mary Jesse is a Licensed Professional Electrical Engineer.

John Goad has over 14 years Search Engine Optimization, Pay-Per-Click Marketing and Analytics experience dedicated to providing high-quality customer conversions.

From his first number one position at Alta Vista, to the emergence of Google, John has leveraged SEO and Web Analytics to ensure client sites deliver messaging that both resonates with human users, and accessible and optimized for search bots and spiders.

In the past 14 years John has experience working at all types of organizations including Fortune 500 Companies, and world class ad agencies. Currently working with AddThree.com, John is helping build out their SEO and Analytics practice.

With over a decade of Internet marketing success, Jonathon Colman helps people find what they're looking for.  As the in-house SEO at REI (Recreational Equipment, Inc.), Jonathon finds great joy in helping people find theirs.  You can find him on Twitter @jcolman and Google+.

Jonathon has designed, developed, promoted, and advertised web content for large corporations and nonprofits, including REI, The Nature Conservancy, Conservation International, and IBM.  His leadership, innovation, and Internet marketing strategy earned The Nature Conservancy two Webby Awards for Best Charitable Organizations / Nonprofit Web Site.

Jonathon has spoken internationally on topics ranging from search marketing to social media to marketing technology infrastructure, all with a strong focus on web analytics data, content strategy, and user experience.  A cyclist and self-acknowledged coffee snob, Jonathon lives in Seattle, Washington with his wife, the glass artist Marja S. Huhta.

Duane Forrester is a Sr. Product Manager with Bing’s Webmaster Program.  Previously, he was an inhouse SEM running the SEO program for MSN. He's also the founding co-chair of SEMPO's In-House SEM Committee, was formerly on the Board of Directors for SEMPO and is the author of two books: How To Make Money With Your Blog & Turn Clicks Into Customers.

Duane was a moderator at Search Engine Forums and maintains his own blog at The Online Marketing Guy. He has also written for Search Engine Land and Search Engine Watch over the years.

Ben Straley has spent over 15 years of his career managing and leading marketing teams and business for venture-backed startups and large, publicly traded companies. As CEO and Co-Founder of Meteor Solutions, he sets the vision for the company, leads strategic sales and business development, and manages day-to-day operations. Meteor’s customers include Microsoft, MTV, AT&T as well as many other global brands.
Ben began his online marketing career in as a producer at Starwave, working on ESPN.com and ABCNews.com and major brands including Microsoft Internet Explorer, Gatorade, and Pizza Hut. In 1998, Ben spearheaded the development of ESPN.com’s online marketing and e-commerce systems and led product management of Disney’s Go Network registration and billing web services platform. Then, Ben joined Santa Clara-based Sanctum Corporation to oversee Product Marketing of AppScan. Ben oversaw eCommerce and Internet Business Development for the Salton Corporation managing B2B and B2C ecommerce operations and fulfillment, and the expansion of the company’s online presence and ecommerce operations in the UK and Australia, and signing partnerships with leading online retail companies including Amazon and Target. Ben took on marketing for venture-backed Judy’s Book, a local businesses and activities recommendation community site. 

Ben co-founded Spring Creek Group, a leading social media strategy and digital marketing agency. Ben was selected by Seattle Business Magazine as one of the Innovators of the Year and was recognized by the Puget Sound Business Journal as one of the “40 Under 40” top business leaders in the Puget Sound region.  He is a frequent speaker at conferences including SMX, OMMA, WOMMA, and Digital Hollywood and he has written articles for a variety of publications including Mashable, Adotas, and Digiday.
Ben holds an MBA from the Kellogg School of Management, a BA with distinction from Colorado College, is the curriculum developer and lead instructor at the UW Extension’s Advanced Interactive Marketing program, and is the past-Chair of the Board of Directors at the Seattle Children’s Home, Washington State’s oldest children’s charity.

Kevin O’Reilly has more than a decade of experience leading analytics and business intelligence initiatives for major global brands. In his role as Director of Social Marketing Analytics + Research at Spring Creek Group, Kevin guides the team’s tool selection, data mining, analysis, and reporting functions, providing clients with actionable insights to inform social marketing strategies.

Prior to joining Spring Creek Group, Kevin served as Senior Manager of Business Intelligence at Expedia. He previously spent five years in the Loyalty and Strategy Analysis division at T-Mobile, where he pioneered the company’s loyalty segmentation and customer insight models.
Kevin holds an undergraduate degree from the University of Warwick and a Master of Computer Science & Linguistics from the University of Essex, near London. Aside from having lived in England, Ireland, France, and the U.S., Kevin has also travelled extensively, bringing a global perspective to Spring Creek Group’s Analytics + Research team.

Scott Densmore works as a Senior Software Engineer at Microsoft. His primary interests are cloud computing and mobile device computing. He has been delivering content and code on technology for the last 15 years. You can find him at scottdensmore.typepad.com and on Twitter @scottdensmore.

Steve Marx is a Technical Product Manager for Windows Azure. He's worked at Microsoft since 2002, focusing on Web technology and developer platforms. He blogs at blog.smarx.com.

Derek Streat is an accomplished technology entrepreneur.  He is currently co-founder and CEO of Medify, Inc., a next-generation consumer health company that aims to become the best place online for people managing important health situations to discover what really works for people like them, and then to get help from those they trust most.  Previously, he served as VP of New Ventures at Unitus, an investment firm focused on scaling financial services in emerging markets, where he led a team responsible for launching technology-enabled businesses that empowered the poor to achieve and sustain economic freedom.  Derek also served as co-founder and CEO of Adready, a venture-funded provider of hosted services designed to democratize the $5 billion online display advertising market.

Prior to Adready Derek was a member of the initial executive team at Classmates Online where, as VP of Strategic & Corporate Development, he was responsible for developing and executing the Company's growth, financing and liquidity strategies, including the sale in 2004 to a public company.  He also served as VP of Business Development and General Manager of Classmates’ advertising and media business.

Derek began his career as an investment banker and institutional research analyst with two firms: RBC Financial Group (formerly Dain Rauscher Wessels) and Roth Capital Partners.

Wade Wegner is a Technical Evangelist at Microsoft, responsible for influencing and driving Microsoft’s technical strategy for the Windows Azure Platform. You can reach him through his blog WadeWegner.com or on Twitter @WadeWegner.

Maggie began her career in traditional advertising, transitioning to digital media in 1995. Over the next several years, Maggie pioneered many online marketing "firsts" and served as an industry spokesperson. For more than a decade, Maggie built aQuantive's digital media services as a General Manager and VP of Media. In 2007, Maggie shifted her attention to publishers, building digital marketing and technology products at Microsoft Advertising as the General Manager of the Publisher Solutions division.

Today, Maggie is enabling the web to reward talented and inspiring online personalities at "King of the Web".

In her spare time, she chases after four children (three of whom are under the age of seven and one that is over forty, otherwise known as "the husband.") She enjoys watching Jerseylicious, shopping on ebay, and disco dancing.

Nathan Totten is a Technical Evangelist at Microsoft specializing in Windows Azure and web development.  He is also the creator and lead developer of the Facebook C# SDK. Before Microsoft, Nathan was a Senior Software Engineer at Thuzi where he worked on social media applications and analytics tools. He has experience building Windows Azure applications that handle large traffic spikes and maintain high availability and performance. He is also actively involved in open source development and the developer community. You will regularly find him answering questions on Stackoverflow.com or the Codeplex discussions.

Brian Lent co-founded Medio Systems in 2004 from his role as Entrepreneur-in-Residence at Mohr Davidow Ventures. Lent has driven Medio's growth to the forefront as the leading mobile-optimized platform to enable mobile predictive analytics technologies for mobile operators, publishers and consumers. Under Lent's leadership, the company has been recognized as a World Economic Forum Technology Pioneer in 2008, was named one of IDC's 10 Wireless Entertainment Players to Watch in 2008 and was a recipient of Frost & Sullivan's 2008 North American Mobility Award.

Prior to Medio, Lent was the founding CEO of Intelligent Results, a leading business analytics enterprise software company. At Intelligent Results, Lent developed analytic solutions to enable smarter customer-facing decisions, turned historical interactions with customers such as purchases and payments into predictions of future behavior, grew the company to more than four key lines of business and positioned it for its successful acquisition by First Data Corp (NYSE: FDC). Prior to this, Lent held the position of director of information technology at Amazon.com (NYSE: AMZN). There, he also held senior technical and marketing management positions and led efforts in data mining, data warehousing, CRM, and e-commerce search engines. Before becoming part of Amazon, Lent served as principal and director of applications at Junglee Corporation which was acquired by Amazon in 1998. Lent, Junglee's first employee, pioneered new Internet database technologies that helped the company transform the internet by launching the first shopping comparison search engine.
Early in his career and his academics at Stanford University, Lent received a National Science Foundation and Department of Defense Office of Naval Research Graduate Fellowship. As a NSF and Department of Defense ONR Fellow, Lent strived to become a knowledge expert, aiming to advance the nation's technological infrastructure and contributing significantly to research, teaching, and innovations in science and engineering. He also held research and development positions at IBM Almaden Research Center and Silicon Graphics. Lent has contributed to several professional publications and journals, including SIGMOD, VLDB, SIGIR, KDD, been a speaker at many industry organizations including CTIA Wireless, Wireless Influencers and Mobile World Congress. He is a patent holder on the topics of data mining, information retrieval and database systems. Lent is a member of various technology advisory boards in the areas of search, advertising and customer analytics.

Lent studied in the PhD program at Stanford University and there he co-founded MIDAS (Mining Data at Stanford), the lab that incubated the Google crawler and search engine. Lent holds a BS in Computer Science from the University of Nevada, Reno and an MS and PhD Candidacy in Computer Science from Stanford University.

Shauna Causey has managed communications, community relations and social media strategy for dozens of companies, non-profits and elected officials. She’s worked for the Seattle Mariners, Fox Sports Net, Comcast and this year, accepted a new job managing social media efforts for Nordstrom. She was voted in the 100 Top Women in Tech by TechFlash and has been featured in the LA Times as part of the "Female Empire of Technology," the Huffington Post, Tech Flash and various other media outlets. Shauna serves on four non-profit boards and has helped dozens of non-profits connect with their communities through social media over the past three years. She also serves as VP for Social Media Club Seattle and Twestival Seattle. In early 2009, she started Voluntweetup, a grassroots event series where local technology enthusiasts volunteer to train and educate non-profits how to effectively use social media.

Doug is the Vice President of Platform Solutions and an eleven year veteran of Advertising.com.  Doug currently works with the business, publisher services and engineering teams within Advertising.com on the development of the next generation of non-reserved ad management systems for both advertisers and agencies.  Previous to his current role, Doug headed sales in the mid-west for Advertising.com for 3 years and he ran Advertising.com Client Strategy services for 3 years.
 
Doug is an expert in the ad network, RTB, non-reserved media landscape.  He regularly works with clients and agencies on the development and implementation of enterprise level marketing solutions.  Based in Balitmore, he enjoys spending his down time with his wife and two children.

Mark Donovan is one of the leading experts in the mobile industry. He served as CMO of M:Metrics prior to the company's acquisition by comScore in 2008. Before joining M:Metrics, Donovan worked for RealNetworks, as Director of Mobile Strategy and later Director of Mobile Services, leading the team that launched North America's first 3G mobile video services.

Mark is a frequent speaker and author on new media and mobility and has more than fifteen years of experience conducting research, data analysis, and modeling for the academic, public, and private sectors. He holds a Ph.D. in political science from the University of Washington, a master's degree in public policy from San Diego State University and a bachelor's degree in business and entrepreneurship from Loyola Marymount University.

Rob Tiffany is an Architect at Microsoft focused on designing and delivering the best possible mobile solutions for his global customers.  His expertise lies in combining wireless data technologies, device hardware, mobile software, and optimized server and cloud infrastructures together to form compelling solutions.  Prior to his current role, Rob was a Senior Technical Product Manager for Windows Mobile in Microsoft’s Mobile and Embedded Devices (MED) division where he focused on growing the mobile developer ecosystem.  He was also responsible for planning and running one of Microsoft’s largest global developer conferences.  Prior to joining Microsoft, Rob founded one of the industry’s first mobile device management companies.

A writer, speaker, entrepreneur and 15-year veteran of the software industry, Rob has been involved in some of the world’s largest Mobile/Wireless Line of Business application efforts undertaken to date. He's the creator of Microsoft's Mobile Line of Business Solution Accelerator, he’s written dozens of articles found in leading software development publications and he’s the author of four books including:

- “Enterprise Data Synchronization with SQL Server 2008 and SQL Server Compact 3.5”
- "Windows Mobile Data Synchronization with SQL Server 2005 and SQL Server Compact 3.1”
- “SQL Server CE Database Development with the .NET Compact Framework”
- “Pocket PC Database Development with eMbedded Visual Basic”

He's presented sessions on mobile development, infrastructure, cloud, and architecture at events all over the world including Tech Ed, Dev Connections, TechReady, VS Live, and MEDC.  He got his start in programming by creating completely useless BASIC applications on the Timex Sinclair 1000 in the early 1980’s.  Luckily, he moved on to bigger and better things like 32-bit REXX on OS/2.

Brian is the Author of O’Reilly Media’s Mobile Design and Development: Practical concepts and techniques for creating mobile sites and web apps, and  frequent speaker on the issues on mobile design, the mobile web and mobile user experience.

Brian is also the founder and president of pinch/zoom, a design and development agency specializing on mobile experiences helping clients like Best Buy, Lonely Planet and others dive into the world of mobile. Brian is an authority in the field of in mobile user experience and designing for multiple contexts. He has worked with hundreds of businesses from early stage start-ups to Fortune 50 companies to leverage a the mobile medium mobile to design for the needs and context of real people.

Shayan Zadeh is co-founder and co-CEO of Zoosk, the largest social dating service with over 50 million members worldwide. Prior to starting Zoosk, he held program manager and software engineer titles at Microsoft. He holds a Bachelor of Science degree from Sharif University of Technology, a Master of Science in computer science from University of Maryland, and an MBA from University of Washington.

In his spare time, Shayan helps other startups as an adviser and/or an angel investor.

As a key Strategist to Fortune 500 companies, Lou has provided intellectual leadership and direction on brand equity, digital marketing and social media policy for nearly 12-years. He is known as an innovator, a powerful thinker, and more importantly - a deal maker who gets things done.

His path into digital marketing, brand equity and social media was a curved one. Being a bit of the adventurer, he escaped the wiles of a smallish town and studied philosophy, consciousness and economics in Boston and London. Lou gave photojournalism a good think, spent about a minute and half in law school and after a brief stint as a copywriter and start-up geek, traveled from Greece to India until he decided that yes, advertising, media and technology was indeed the best possible use of his god-given talent for humor and penchant for wild ideas.

He has spoken at Silicon Valley’s Web 3.0, WebTrends Future of the Web and JDP’s Automotive Internet Roundtable. He is a contributing blogger on topics ranging from International Politics to Cyber-Reality and an advocate for Human Rights in Emerging Markets. HIs first book, The Ask Economy, is due out in late 2012.

Matt is Sr. Product Manager for Real Networks’ SuperPass entertainment service for reality tv fanatics. Matt has set the strategy for recreating a service originally designed as an all in one video bundle attached to Real Player downloads and transforming it into a platform for delivering rich, interactive programming to passionate fan communities.

In the spring of 2011 they launched Reality Nation as a first step in extending their offering into a free environment. By working with former reality tv contestants and leveraging their social reach, Reality Nation is becoming a new freemium channel for SuperPass extending awareness to new fan communities and establishing the model for cross pollinating between the sites’ free and premium audiences.

Prior to joining Real Networks, Matt managed influencer outreach and community engagement for the streaming media and Windows teams at Microsoft, as well as researching the role of reputation systems in online communities. A fan of Machiavelli’s comedies, Matt studied the commercial success of plays inspired by Roman farce in Renaissance England while earning an MA in Comparative Literature at U.W. He continues to bring an interdisciplinary, analytical approach to popular culture on the Internet.
 

Nick Harris is a Technical Evangelist at Microsoft specializing in Windows Azure.  Before Microsoft, he founded his own startup AdGAC - a mobile advertising company developed exclusively using Windows Azure, WP7 and ASP.NET MVC.  While not working you can find him blogging at nickharris.net about Windows Azure along with a diverse range of related technical content.

Conrad is the Director of Marketing for Urbanspoon, the widely popular restaurant review and reservation site and top 25 downloaded iPhone application.  Prior to Urbanspoon, Conrad was a Director at Avvo, a legal directory that grew from concept to market leader in three years without spending a dollar on advertising.  His columns have appeared in Search Engine Land, Law.com, ClickZ, Technorati, and Search Engine Strategies Magazine. He has spoken at numerous SMX events, SEOmoz Pro Training and SearchFest conferences.  He is an ardent advocate of in-sourcing technical marketing and avoiding black hat tactics.  He tweets @conradsaam.

Mr. Saam has worked with major consumer brands, assisting them to adapt their online marketing strategies to meet the changing market, technology, and regulatory environments of the internet. Conrad holds an MBA from the Ross School of Business at the University of Michigan.

Eric Bozinny has been protecting advertisers and others from danger for over 20 years. Beginning his career as a tour guide in the Canadian Rockies, he more than once led rutting elk away from hapless passengers unaware of the imminent physical threat. Later, Eric worked for Razorfish - born as the online advertising pioneer Avenue A - where his team was responsible for the technical implementation of display advertising. After a short stint as a real estate investor nearly destroyed him, Eric joined Microsoft and since 2007 has been the voice shouting loudly to ensure that all stakeholders in the digital marketing world understand the size of the fraud and malware problem.

Mark Britton is the founder, CEO and president of Avvo. Prior to founding Avvo, Mark was the executive vice president of Worldwide Corporate Affairs of InterActiveCorp Travel (IACT) and Expedia, Inc. In this position, Mark oversaw all finance, strategy, corporate development, legal, human resources and government relations functions for the IACT companies, including Expedia, Hotels.com, Hotwire, Classic Custom Vacations and Interval International. Today, Mark serves on the Board of Directors of Orbitz Worldwide, Inc.

Through his work with Avvo, Expedia and Orbitz, Mark has been a central figure at the intersection of the Internet and professional services for over a decade. Mark's passion for helping consumers make better choices regarding professionals led to him being named one of Seattle's "Top 25 Innovators" by Seattle Business Magazine in 2007. Mark is also a frequent commentator on consumer issues, regularly appearing on programs such as ABC's Good Morning America, Fox Business' "America's Nightly Scoreboard," CNBC's "Power Lunch," CNN Money and Dow Jones MarketWatch.

Mark received his law degree from George Washington University. He holds a degree in finance from Gonzaga University and serves on Gonzaga's Board of Regents.

Darnell Holloway is Yelp's Manager of Local Business Outreach. He meets with business owners across the country to educate them on the value of engaging with their Yelp listings, and joining the conversations happening about their businesses. He heads up Yelp's Small Business Advisory Committee, a group formed to deliver constructive feedback from the business community to the different divisions within Yelp.

He also hosts regular instructional webinars about Yelp's free online tools, and provides informative content to Yelp's blog for business owners. Prior to joining Yelp in 2009, Darnell was as an Associate in Institutional Equity Research Sales for Thomas Weisel Partners.
 

Vanessa Fox, called a “cyberspace visionary” by Seattle Business Monthly, is an expert in understanding customer acquisition from organic search. She shares her perspective on how this impacts marketing and user experience and how all business silos (including developers and marketers) can work together towards greater search visibility at ninebyblue.com. She’s also an entrepreneur-in-residence with Ignition Partners, Contributing Editor at Search Engine Land, and host of the weekly podcast Office Hours. She previously created Google’s Webmaster Central, which provides both tools and community to help website owners improve their sites to gain more customers from search and was instrumental in the sitemaps.org alliance of Google, Yahoo!, and Microsoft Live Search. She was named one of Seattle’s 2008 top 25 innovators and entrepreneurs. Her book, Marketing in the Age of Google, provides a blueprint for incorporating search strategy into organizations of all levels.

Michael is vice president of product and marketing at Decide, a new Seattle-based consumer electronics shopping site on a mission to eliminate buyer's remorse when shopping for your favorite gadgets.  Prior to joining Decide, Michael spent five years at Microsoft managing their online shopping offerings under the brands of Bing Shopping and MSN Shopping. He has held roles in strategy, product management, merchandising and operations at retail and ecommerce companies including Amazon, Gap and Toys ‘R’ Us. Michael is active in the ecommerce industry: he is a board member of the Retail Advertising & Marketing Association (RAMA), a charter members of the Shop.org Research Committee and a CEA Tech Enthusiast.  Michael is a grad of Yale University and the Kellogg School of Management.

Ed Fries created his first video games for the Atari 800 in the early 1980s. He joined Microsoft in 1986, and spent the next ten years as one of the founding developers of both Excel and Word. He left the Office team to pursue his passion for interactive entertainment and created Microsoft Game Studios. Over the next eight years he grew the team from 50 people to over 1200, published more than 100 games including more than a dozen million+ sellers, co-founded the Xbox project, and made Microsoft one of the leaders in the interactive entertainment business. In 2004, Ed retired from his Microsoft Vice President job to continue his work in the video game business as board member, advisor and consultant to a broad range of publishers, independent game developers, and media companies.

In 2007 Ed launched his own startup, FigurePrints, an innovative company that uses 3D color printing technology to bring video game characters to life. In the summer of 2010 Ed released “Halo 2600”, a “demake” of the Halo video game series for the Atari 2600.

Ben Elowitz is co-founder and CEO of Wetpaint, a next-generation media company that is reinventing the media model on the social web. The company has more than 9 million unique visitors monthly on all its web properties combined.  Ben is also a thought leader on the subject of next-generation digital media publishing and the author of Digital Quarters, a blog about the future of digital media and the steps the publishing industry must take to become profitable. His work has been featured on CNNMoney, TechCrunch, All Things D, The Huffington Post, Forbes, Fortune, TIME, paidContent, and CNBC.com, among others. Prior to Wetpaint, Ben co-founded Blue Nile (NILE), the largest online retailer of luxury goods. Ben was also an early employee at Fatbrain.com (FATB), an ecommerce company that went public in 1998 and was sold to Barnes & Noble in 1999. Ben holds a B.S. in Electrical Engineering/Computer Science and a B.A. in Applied Mathematics from the University of California, Berkeley.  He is an angel investor in a number of media and ecommerce companies, including ICanHasCheezburger.

Scott Lipsky brings SIC the unique perspective of a technologist and business veteran who's held founding and/or critical leadership positions with such entities as aQuantive, Amazon.com and Barnes & Noble, among others.   In 1987, he joined Babbage's - now GameStop (GME), a 6,500-store Dallas-based international retail chain - to launch and lead their Technology department when the company was operating its first 16 stores and beginning to grow exponentially. While there, he designed and developed the world's first entirely "PC-based" enterprise computing platform to be used by a major retail chain to run its whole operation. Scott also played an active role in the company's IPO.  In 1994, Scott joined NY-based Barnes & Noble (BKS) as Chief Technology Officer of its retail and college bookstore divisions. He was responsible for overall management of technology operations, planning and development for the chain during their period of explosive growth - when the "big box" retail trend took hold in America.

Following a personal introduction in early 1996, Jeff Bezos asked Scott to join Seattle-based Amazon.com (AMZN) as its Vice President of Business Expansion, where Scott played a leading role in the early expansion of the fastest-growing business in history. He was responsible for business development, strategic planning and content acquisition & licensing for the online megastore. Scott also played an active role in the company's IPO.

Scott then co-founded Avenue A | Razorfish (aQuantive) and served as its Chief Technology Officer. aQuantive rapidly became the world's leading digital marketing technology and services company, helping advertisers and ad agencies intelligently build, market and grow their online and bricks & mortar businesses and brands. The company was sold to Microsoft in 2007 for $6 billion (at that time the largest acquisition Microsoft had ever made). Scott was responsible for the architecture, development and operation of aQuantive's extensive proprietary technology platform - as well as for building aQuantive's R&D lab which focused on mobile, interactive TV and other emerging digital content & advertising delivery platforms. In 2003, Scott founded GalleryPlayer - the world's leading provider of high definition imagery and technology for the explosive flat screen TV markets. GalleryPlayer has had its content and technology deployed and distributed to customers by many world class partners including Google, Microsoft, Comcast, Panasonic, Mitsubishi and Samsung. GalleryPlayer was sold in 2008.  Scott's latest startup is PhotoRocket - a revolutionary photo sharing concept that launched in March 2011.

Scott Macklin serves as the Associate Director of the Masters of Communication in Digital Media program at the University of Washington. Scott seeks to create a rich infrastructure that supports innovation and collaboration through the exploration, development, assessment, and dissemination of next-generation technologies and strategies. In 2000, his co-authored article, The Catalyst Project: Supporting Faculty Uses of the Web...with the Web, won the EDUCAUSE contribution of the year award.

Scott serves on the advisory board of the Head Start Center for Inclusion and on board of the South African NGO Saving our Schools and Community (SOSAC).   Scott uses social media as a powerful tool for learning and building meaningful relationships that create opportunities to engage in acts of social justice.  In his copious amounts of spare time, Scott makes award-winning documentary films.  You can get a glimpse of some of his work on Vimeo.

Olly Downs is a machine learning scientist and serial technology entrepreneur, credited with bringing advanced analytics and machine learning methods to bear as the creative spark behind numerous early-stage technology companies.  Olly ensures AdReady’s online display ad platform features the industry’s most advanced analytics capabilities to help clients target, reach and convert prospective customers with pinpoint accuracy.

Olly’s work in applying abstract analytical ideas from mathematical, physical and statistical science to solve real-world problems has resulted in 21 U.S. patents pending and 9 granted patents. Olly previously served as Chief Scientist at Atigeo, Chief Scientist at Mindset Media (sold to Meebo) and Director of Research at Pelago (sold to Groupon). As Principal Scientist at INRIX, the first technology spin-out from Microsoft Research, Olly was the first to provision real-time traffic information using a nationwide network of GPS-enabled probe vehicles. Olly also spent time in various research roles at Microsoft Research and Bell Labs. Olly holds BA, MA and MSci degrees from the University of Cambridge, UK, and Ph.D. and MA degrees from Princeton University.  He has Erdös Number 3.

As a Technology Director in frog's Seattle studio, Hans Gerwitz directs a team that deals daily with a complex and evolving mix of established and emerging technologies. Hans has also served interim leadership and bootstrapping roles for other frog studios around the world, and has overseen frog programs for clients throughout the world from startups through the Fortune 500. Much of his recent focus has involved integrating complex technologies for large clients in the telecommunications industry.

Prior to joining frog in 2008, Hans spent six years building software development teams and advising technology executives of global firms, including Anheuser Busch, Corporate Express, and Nestlé Purina. Spanning industries from large-scale enterprise computing to precision interactive marketing, Hans has consulted with and spoken for organizations as diverse as the Aerospace Industries Association, CompTIA, and the Internet Advertising Bureau. His leadership record was built upon 10 years of experience in development and architecture, along with his undergraduate degrees in Psychology and Computer Science.

Sean O’Driscoll is the co-founder and CEO of Ant's Eye View, a strategy development and consulting firm that helps guide enterprise companies through the process of transforming customer experience and brand engagement by activating and embedding customer voice into all aspects of a company’s social business. Before starting Ants Eye View, Sean was a 15 year veteran at Microsoft Corporation, where he was responsible for developing social media and community-based support models and leading the global Microsoft MVP program. Sean is also the co-chair of the influencer council for the Word of Mouth Marketing Association.

Jamie Monberg is Chief Experience Officer at Hornall Anderson, where he quietly (and not so quietly) espouses the belief that defining interactive solely in terms of “digital” technology is an outdated way of thinking. Jamie cut his teeth in Redmond, where he worked in interactive product development and advanced research, winning several technology patents, serving as a consultant for numerous startups, and guiding the successful launch of Sidewalk.com (a.k.a. CitySearch 1.0).

Since joining HA in 2005, Jamie’s focus has been on dissolving the dividing lines of print/digital, interactive/environmental, helping the firm create great interactive experiences that transcend the limitations of any one medium.

John Cook writes about startups, entrepreneurs, mobile technologies, social networking, online commerce, geek culture and many other topics for GeekWire.

He has been covering the technology beat in the region for more than a decade, working for the Eastside Journal and the Seattle Post-Intelligencer before co-founding TechFlash.com, the Puget Sound Business Journal's technology news site, where he worked as executive editor.

A native of Wooster, Ohio, he got his start in journalism in high school, with a part-time job compiling obituary and election information for the Akron Beacon Journal, where his mom was a reporter. He graduated from Gettysburg College with a degree in history, earning Phi Beta Kappa recognition and Academic All-American honors in soccer.

John's interests include backpacking, bicycling, running and watching English Premier League soccer. He lives in Seattle with his wife Holly, son Jack and dog Henry.

Todd Bishop covers Amazon.com, Microsoft, Apple, Google, video games, personal computers, mobile trends, national technology news and many other stories for GeekWire.

He has covered the technology industry for more than eight years in Seattle, starting as a reporter for the Seattle Post-Intelligencer, before co-founding TechFlash.com, where he was managing editor.

Todd grew up in Orland, Calif., and got his start in journalism covering sports for his high-school paper. He graduated from California State University, Chico, with a double-major in journalism and business administration.

He has worked for newspapers including the Philadelphia Inquirer and the Philadelphia and Puget Sound business journals. His blog about Microsoft received honors including a 2008 Best in Business Award from the Society of American Business Editors and Writers. His coverage of Bill Gates' departure from daily life at the company was published by papers including the New York Post.
Todd lives in Seattle with his wife Amy and daughter Maggie.

At Banyan Branch, Blake Cahill is responsible for client acquisition, customer execution strategies and marketplace awareness efforts. Prior to Banyan Branch, Blake was CMO at Visible Technologies where he led marketing, branding, social initiatives, analyst and media relations in addition to lead development programs for their Social Intelligence platform and solutions.

Blake has more than 18 years of executive management experiences leading marketing, sales, branding, product management, customer acquisition and customer support organizations both domestically and internationally in a variety of technology, consumer, and telecommunications companies such as SafeHarbor Technology Corporation, AT&T, Belgacom, Qwest, SBC, and ServiceMaster.com. Through these diverse experiences Blake has witnessed and applied insights from the intersection of “listening to the customer” that drive customer experience, brands, and technology adoption. Blake holds bachelor’s degrees in political science, history, and business from Salve Regina University in Newport, Rhode Island.

Neil Perry is president of Poptent, a crowdsourced video production company for Fortune 500 brands and agencies, producing commercials and other video assets through a powerful social network of more than 30,000 videographers in over 100 countries. Neil is based in the company's suburban Philadelphia offices.

Prior to Poptent, Neil was a Vice President of Marketing for Monster.com (Maynard, MA), where he oversaw field marketing, national promotions and sponsorships, and the Small and Medium Business marketing team for this online recruitment company.

Neil is also a 23-year veteran of McDonald's Corporation (Oak Brook, IL), where he last served as Senior Director of National Marketing, in charge of interactive marketing.  Under his leadership, McDonald's adopted a five-year strategic plan for employing the Internet in its marketing mix, and benefited from Neil's involvement in a groundbreaking cross-media optimization study.

While at McDonald's, Neil also led the company's merchandising, field marketing, and new products marketing units.

An avid motorcyclist, Neil also finds time to play golf ... poorly.

Charlie Walsh is founder and CEO of ValueAppeal, a pioneering online property tax appeal service developed to help homeowners lower their property taxes. 

Prior to founding ValueAppeal in 2009, Charlie was the CEO of ISSI Data, a national data storage VAR located in Bothell, Washington. Charlie took over as CEO of the 25 year old company in 2005 and successfully sold the company to a competitor at the end of 2008. Previously, Charlie worked in commercial real estate development on projects in Denver and Boston.

After growing up in the Seattle area, Charlie graduated cum laude from Bowdoin College with a degree in International Relations, and earned a Master of Real Estate Development from the Massachusetts Institute of Technology. He lives in Seattle with his wife and son.

Kevin Conroy is founder and president of Blue Rooster, an interactive technology consulting firm specializing in collaborative internal- and external-facing web sites for large corporations.  The company works with a growing list of Fortune 500 clients such as FedEx, Abbott Labs, Chevron, Eli Lilly and Microsoft to formulate development strategies and implementations for Facebook-like social business sites for its clients and their respective employees.

Conroy's consumer branding and marketing design experience was honed by establishing Hard Rock Cafe's brand. He has also delivered strategy and branding services for Harley-Davidson, Universal Studios, Amblin Entertainment and Disney. Kevin received an EMBA, Executive Master's in Business Administration 2004, University of Washington, and a BS, Business/International Business Marketing, San Francisco State University.